Designing for human-centered futures.
IDEO is an iconic design and innovation company enabling the world’s most influential leaders to create breakthrough human-centered products, services, and organizations with purpose and impact.
Its offices are in San Francisco, London, Chicago, Boston and Shanghai.
Key Offerings
Product, Service, Brand & Experience Design
Building experiences that break through and grow the market.
Digital Transformation for the AI Era
Creating organizations that adapt and thrive in technological change.
Innovation Capabilities
Creating labs, beacons and innovation pipelines built on deep customer and stakeholder understanding.
Organizational Change
Enabling creative methods, structures and cultures of innovation to unlock outsized growth.
Select Clients
Work
Sephora
Reinventing the in-store experience for digital-first shoppers.
PillPack
Launching a nationwide venture that redefines and simplifies how customers engage with their pharmacy.
Teal Health
Helping to design a system for at-home cervical cancer screening.
Boom Supersonic
Defining and prototyping what supersonic travel might look and feel like.
Stories
The Collective Roundtable: Talking Health
Health experts from around kyu talk about the current health landscape, the challenges they face, and look towards the future.
Beyond the Deadline
Hear from project managers from across kyu Collective on how they handle complex workstreams, the tools they’re using, and more.
Turning AI Confusion Into Competitive Edge
For IDEO, companies aren’t just buying AI — they’re buying clarity about what to do with it.
